Now in its 4th year, the Cake Wines Archi-bottle Prize is a global search for the next artist who’s work will appear on their 2014 McLaren Vale Shiraz. The campaign was launched as part of Semi-Permanent 2015, Sydney.

Credits: Luc Rémond (Photography)
Scope of work: Campaign Identity, Print, Installation Design

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Cake Wines at Semi-Permanent 2015 Installation
Cake Wines at Semi-Permanent 2015 Installation